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See Beyond the Summit

High-performance goggles engineered for crystal-clear vision, all-day comfort, and confident runs in every alpine condition.

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Made to order
Built for adventure

SHOP COLLECTIONS

Designed for Mountain Life

Best Sellers

Woman in a 'Avoriaz France' sweatshirt sitting in a horse-drawn carriage with a snowy mountain village background.

Introducing

Travel Collection

Every piece is Inspired by Europe's iconic ski destinations

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A woman wearing a brown fleece pullover, dark pants, and brown boots stands on a snowy mountain walkway with ski lifts and morzine village in the background.

Born for Adventure

Every Skyra piece is inspired by Europe's iconic mountain destinations. Designed for life beyond the slopes, our collections combine everyday comfort with timeless alpine style.

Our Story
An off-white crewneck sweatshirt hanging on a wooden hanger against a cream-colored vertical wood paneled wall. The sweatshirt features the word 'SKI' in dark red varsity block letters outlined in white across the chest, and five dark red stars printed on each sleeve.

New arrival

Ella Ski Collegiate Sweatshirt

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Frequently asked questions

Where is Skyra based?

Skyra is an independent, family-run business based in the UK, inspired by a shared love of mountain life and Europe’s iconic ski destinations.

Where does Skyra’s inspiration come from?

Our collections are inspired by Europe’s iconic ski destinations, blending mountain heritage with contemporary design.

Is Skyra clothing designed only for skiing?

No. Skyra apparel is designed for life on and beyond the slopes—from relaxed chalet evenings to everyday wear.

Are Skyra products made to order?

Many of our pieces are made especially for you after your order is placed. This allows us to offer a wider and more varied collection of designs without bulk-producing stock that may become outdated or go unsold. By making only what’s wanted, we can keep our collections fresh, explore more creative ideas, and reduce unnecessary waste.

What are the environmental benefits of making products to order?

Making products only after they have been ordered helps us avoid overproduction and reduce the number of unsold items that could go to waste. It also enables us to manage materials and stock more thoughtfully while offering a wider variety of designs. Although no production process is impact-free, made-to-order helps us take a more considered approach.

Will made-to-order products take longer to arrive?

Made-to-order pieces may take a little longer than ready-to-ship items because production begins after your order is placed. However, our trusted production partners in the UK and Europe work quickly to create and dispatch your order without compromising on quality. Estimated production and delivery times are shown on each product page.

Where are Skyra products manufactured?


Skyra products are made to order by our trusted production partners in carefully selected locations. Where possible, orders are produced close to the delivery destination, helping to reduce unnecessary transportation and delivery times. Manufacturing details may vary by product and are shown on the relevant product page.

What quality can you expect from Skyra?

We carefully select trusted production partners and quality garments designed for comfort, durability and everyday wear. Every Skyra design is produced with attention to detail, so you can expect distinctive alpine-inspired pieces made to look great and be enjoyed season after season.

Where does Skyra deliver to?

Skyra delivers throughout the UK, Europe and to a growing number of international destinations. Available delivery options, costs and estimated arrival times are calculated at checkout based on your location. Please note that international orders may be subject to local customs duties or taxes.